Full-Time Role
Approx. 15 hours per week supporting an external client, with remaining hours dedicated to RXG
Purpose of the Role
The Marketing Assistant will support the Marketing and Business Development functions of both an external client and RXG by creating, editing, and managing high-quality social media content. This role focuses on delivering consistent, engaging content that accurately reflects the capabilities, professionalism, and brand standards of both organisations.
Scope of Social Media Management
- Platforms: Instagram, Facebook, LinkedIn
- Posting Frequency: 3–4 posts per platform per week
Key Responsibilities
- Plan, develop, and maintain a structured content calendar to ensure consistent posting across all platforms.
- Lead the creation and editing of short-form video content, including Reels, Stories, and LinkedIn videos.
- Edit video content to a professional standard, incorporating subtitles, text overlays, transitions, and platform-specific formatting.
- Schedule social media posts using a mix of supplied materials (photos, storylines, draft text) and internally generated content.
- Optimise captions, hashtags, and tagging to maximise reach, visibility, and engagement.
- Monitor platform engagement and respond to comments and messages in line with agreed brand and communication guidelines.
- Ensure all content aligns with brand tone, visual identity, and quality standards.
- Collaborate with Marketing and Business Development teams to translate business activities into relevant, engaging social media content.
- Identify trends, insights, and opportunities to improve content performance and audience growth.
Key Deliverables
- A consistently maintained and forward-planned content calendar.
- High-quality, engaging posts across Instagram, Facebook, and LinkedIn.
- Regular short-form video content that highlights capability, culture, and expertise.
- Platform-specific edits with a subtitles-first, mobile-optimised approach.
Skills and Experience
- Proven experience in social media content creation, with a strong focus on video editing.
- Demonstrated ability to edit short-form video for clarity, engagement, and performance.
- Strong understanding of best practices across Instagram, Facebook, and LinkedIn.
- Ability to work effectively with supplied content and enhance it without unnecessary complexity.
- Exceptional attention to detail and commitment to brand consistency.
- Ability to manage content independently while working within agreed guidelines.